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Lunchmeat Underpants

Lunchmeat Underpants

New Stuff and Inspiration


One of the most iconic brands in the country hired Sukle to engage the community in exciting new ways. Most people know Goodwill as a thrift store. A charity that helps struggling people in our community. Well that’s only a small fraction of the story. Goodwill operates incredibly clean and modern retail stores. Their socially responsible business model is a blueprint for corporate America. They are the largest recycler in the country. And their programs drive our economy by helping people enter and succeed in the workforce. In Denver alone, they assist more than 30,000 people.
That’s their story. And we believe it’s all part of the Goodwill Effect. The ultimate socially responsible retailer has an exciting story to tell and we’re just beginning to tell it. Their story and our creativity will shift the way people think about this business. It will engage a entirely new consumer to shop there. It will drive donations which will in turn fund the programs that help drive our economy. Stay tuned.


Neat video showing a time lapse of an artist in Brooklyn named Holton Rower and how he creates his series of paintings he calls “Pour.”

Meat socks

I’d wear ’em. You can too, get ’em here.

Inspiration is everywhere

The Academia Brasileira de Artes (ABRA) is one of the foremost schools for design in Brazil. DDB Brazil created this sticker to look like a poster so that it could be stuck anywhere, letting folks know that inspiration comes from just all around you. Items from everyday life become the backdrop of this clever campaign.

Sharpies + CNC machine = cool posters

We’ve featured some art from this guy, Matt W. Moore, before.  He’s quite prolific and does cool stuff. But what is interesting in this project is the fact that a CNC machine drew vector art onto paper, creating prints with a machine and a marker. Interesting take on creating prints of art.

You can't always believe what you see

Some things are amazing wonders, some are just tricks on your eyes and minds.

Looking back on how talking dolphins were funny then…

and are still funny today. I love it when old ads are still good many years later.

Umbro Blackout.

Great animation in this short film promoting Umbro’s New York Cosmos Blackout Collection. The film is about Brazilian soccer star Carlos Alberto Torres’ arrival in America to sign his contract with the Cosmos on July 13, 1977, the day of the infamous 1977 Blackout. It’s done, very fittingly, in constrasty black and white, with a great animation style. Watch and enjoy.

Absolute Blank

Absolute is running an integrated campaign featuring a gaggle of famous installation artists of varying styles. The main message/tagline is “It all starts with an Absolute Blank.” The work blends print, interactive, digital and installation mediums to create some interesting pieces. The campaign launched in the UK last week.

“In ABSOLUT BLANK, ABSOLUT has boldly made its iconic bottle into a blank canvas to inspire artists throughout the world to collaborate and fill it with creativity. We brought together creative collaborators from a variety of disciplines and watched the journey from pure white canvas to exceptional pieces of art. The result depicts how artists and creativity are inspired through ABSOLUT,” says Mark Hamilton, Global Marketing Director at The Absolut Company.


We at Sukle kind of love anything that is letterpressed. Call it an unhealthy obsession, if you will. And, we think that whiskey doesn’t suck, as well. So, naturally we enjoyed this video showing Yee Haw Industries creating some iconic letterpressed posters for the American whiskey-maker Jack Daniels. The adding of whiskey to the black ink in lieu of water to thin it out some was especially neat-o.