New Stuff and Inspiration
One of our in-house artists drew this today. Kidding, this is a 30 hour time lapse of artist Paul White creating a new pencil drawing. This drawing took 30 hours, but we are lucky enough to see it all in 2 minutes.
The Silent History
The Silent History is what you get when literary guys get to rule the technological world we now live in. This is the brainchild of three writers (Eli Horowitz, Matt Derby and Kevin Moffat) and one developer (Russell Quinn). They set in motion an epic fictional drama that feels like a documentary about a generation of children who lose the ability to understand language.
“Once you start thinking about it, the project is full of semi-comprehensible little resonances like that. I mean, it’s a lengthy book about the failures of language. It’s an oral history about people who can’t talk. It’s a digital book that is dependent upon engagement with the physical world.” Eli Horowitz in Contents Magazine.
Don't drive drunk
We had a lot of fun working with the Wyoming Governor’s Council on Impaired Driving to create this campaign. As we delved into the topic of DUIs, we noticed a lot of ad campaigns come in hot and heavy with the “you will kill someone if you drive drunk” approach. Not to belittle this fact, because it’s a very real and dangerous risk, but, as we spoke to younger drivers (those who drive drunk the most), we noticed they were less receptive to scare tactic messaging. All of us have been young, and we all remember that “it’ll never happen to me” mentality that comes along with youth. And, we discovered that within our target demographic, people were more concerned with how a DUI would effect their lives, and therefore more open to behavior change messaging that took that angle. There’s a lot more to a DUI than a night in jail, so we began to tell this story to Wyoming.
We ran these in places where it might speak directly to a potential drunk driver: in bathrooms, billboards they’d be driving by, and small community papers that would be distributed in bars and restaurants.
Photos by Jamie Kripke
Ship your pants
Yep, this is funny. Childish, but funny. Props to KMart for being edgy.
Let’s face it, cellular phone services are parity products. There’s millions of products out there and we get bombarded with advertisements all the time. However, the other evening this Virgin Mobile spot managed to stick out to me while I was watching TV. Sure, it’s REAL strange, but it sorta had me hypnotized there for a second.
Finger painted awesome
Check out painter Iris Scott’s finger painting work. Talk bout refining what you think of when you think ‘finger painted art.’ No longer merely a fridge worthy smudge, these pieces are intricate paintings, with amazing layers of movement expressed in many frenetic finger strokes. Iris was painting in field one day, and needed to make an adjustment to some yellow flowers- yet all the brushes were saturated with dark blue paint. She decided to make a quick fix with her fingertip and seems to have found a whole new style for herself in doing so.
Mr T. loves his mom
In honor of Mother’s Day, we offer you this comedic gold. You rule, Moms.
New work for Cheyenne Mountain Zoo
How do you top a hippo doing a backflip, or synchronized-swimming otters, or a galloping giraffe? Oh, and without actually showing any animals. We had a great line to work with. “Encounter Africa. It’s kind of a big deal.” The kids are shadowed by animals, but you can still see their expressions of awe. That’s because when you’re 3 feet tall, even a rhino is kind of a big deal.
Cheyenne Mountain Zoo’s Encounter Africa is a must-see this summer. It has a 20-foot waterfall for the elephants. And you can climb inside the nose of an old bush plane to get an overhead view the new black rhino. There are lions and meerkats, too. This exhibit is made possible by a $13.5 million dollar capital campaign. Yeah, kind of a big deal.
Photography by Bryce Boyer.