Get your Lunchmeat Underpants to go.

Client: Generation Wild Campaign: 99 Days Outdoors. A Wilder Summer.


Answering the age-old question, “what did you do today?”

When school lets out for summer, parents have to keep their kids engaged and entertained for three months straight. Generation Wild wanted to help by getting kids playing outside again. So we shared a new outdoor idea every day for 99 continuous days. The effort was nothing short of a production miracle.